One of the main reasons online personal trainers find it hard to get more clients is that their marketing message is confusing.
They choose to confuse their audience.
They do this by consistently posting general health and fitness advice.
One day they post about a particular training method.
The next day they post about blood pressure.
The next day they post about their training program
The next day they post about back pain.
The next day they post about sleep.
The next day they post about supplements.
Each day is a different topic, and it's confusing.
I get it. I posted general health and fitness advice for years. These things are important in the holistic health picture, but they're not going to generate client leads.
Here's why...